{"mission":"Help travelers find the right Caribbean stay and help owners reach guests directly, island by island.","purpose":"Caribbean rentals are scattered across global sites with little local guidance.","value":"Travel demand and owner supply for the network's Caribbean and travel ventures.","values":["Trust","Local knowledge","Clarity","Hospitality"],"voice":{"tone":"warm, clear, island-savvy","personality":"a well-traveled local friend"},"goals":{"current_phase":"L2","primary_kpis":["stay_requests","owner_listings","founding_partners"]},"hypothesis":{"market":"Families, groups and remote workers planning Caribbean stays; owners and managers across the islands.","offer":"Tell us the trip, get matched listings, book with the owner or manager.","monetization":"Free requests; owner and manager Founding Partner tiers $500 / $2,500 / $10,000."},"constraints":["Does not take bookings or payments for owners","No invented listings or reviews"],"schema":"soul/2.0","domain":"CaribbeanRent.com","archetype":"Marketplace","vertical":"travel"}